Gurman previously mentioned that Apple plans to bring down the price of the headset using lower resolution displays and a chip designed for the iPhone, rather than the Mac. Apple has purportedly discussed pricing it at around $1,500 to $2,500. The company has apparently shifted staff away from developing a standalone AR glasses product toward the lower-cost headset. In the latest edition of his "Power On" newsletter, Gurman explained that Apple has planned to launch a cheaper mixed-reality headset since before the announcement of Vision Pro and is now actively funneling resources toward the lower-end device. The initial version set to launch early next year will be priced at $3,500, placing it out of reach of many Apple customers. Apple's upcoming low-cost variant of the Vision Pro headset will lose out on features including EyeSight and an M-series chip, according to Bloomberg's Mark Gurman.īoth The Information and Bloomberg have previously claimed that Apple is working on a more affordable version of the Apple Vision Pro headset.
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